Build a brand strategy and marketing plan road map that achieves results. Find your audience and assure they know who you are, what you do and why you're their best option.
Consistent focus on generating new leads through all funnels including digital, member referrals and corporate opportunity. Develop creative campaigns to re-engage ex members, missed guests, and aged web leads.
Ongoing, evolving communication with your prospects through a variety of platforms is key in keeping top of mind, establishing your business as the expert in the industry and converting down the road.